Terms of Service

These Terms of Service ("Terms") constitute a legally binding agreement between you ("you" or "User") and Hold ("Hold," "we," "us," or "our") governing your access to and use of the Hold application and related services at usehold.app (the "Service").

By creating an account, you confirm that you are at least 18 years of age, have read and understood these Terms, and agree to be bound by them. If you do not agree, do not access or use the Service.

Hold is an AI-powered personal accountability application. The Service provides:

• Personalized AI accountability coaching and messaging
• Daily check-in tracking and behavioral consistency monitoring
• SMS notifications and escalation messages
• Streak tracking, momentum scoring, and progress analytics
• Squad accountability features

Hold is not a medical service, mental health service, therapy, or crisis intervention service. The AI system within Hold is not a licensed therapist, counselor, psychologist, or medical professional. Nothing within the Service constitutes medical advice, mental health treatment, or professional coaching.

If you are experiencing a mental health crisis, thoughts of self-harm, or a medical emergency, contact emergency services (911) or the Crisis Text Line (text HOME to 741741) immediately.

To use the Service you must create an account. You agree to:

• Provide accurate, current, and complete information during registration
• Maintain the security of your password and account credentials
• Notify us immediately of any unauthorized use of your account
• Accept responsibility for all activity that occurs under your account

You may not create an account on behalf of another person without their explicit consent. You may not create more than one account per person.

By providing your mobile phone number during registration and checking the SMS consent box, you expressly consent to receive recurring automated SMS text messages from Hold at the mobile number provided, including:

• Daily check-in reminders and accountability prompts
• Streak notifications and progress updates
• Escalation and re-engagement messages
• System and account notifications

Message frequency varies — typically 1 to 5 messages per day based on your activity.

Message and data rates may apply.

To opt out, reply STOP to any message. After opting out you will receive one final confirmation message and no further SMS messages unless you re-enable them in app Settings.

To request help, reply HELP to any message or contact jackson@arcstone.com.

Consent to receive SMS messages is not a condition of purchasing any goods or services.

Free Trial:

New users receive a 7-day free trial. Your selected payment method will be charged at the end of the trial period unless you cancel before the trial ends.

Subscription Plans:

• Hold Core: $19.99 per month or $149.00 per year
• Hold Elite: $34.99 per month or $279.00 per year

Billing:

Subscriptions are billed in advance on a recurring basis (monthly or annually depending on your selected plan). Billing occurs on the same date each period.

Cancellation:

You may cancel your subscription at any time through the app Settings or by contacting jackson@arcstone.com. Cancellation takes effect at the end of the current billing period. You will retain access to the Service until the end of the paid period. We do not provide prorated refunds for partial billing periods.

Refunds:

All purchases are final and non-refundable except where required by applicable law. If you believe you have been charged in error, contact jackson@arcstone.com within 30 days of the charge.

Price Changes:

We reserve the right to modify subscription pricing with 30 days advance notice. Continued use of the Service after a price change constitutes acceptance of the new pricing.

Apple and Google Billing:

If you subscribe through the Apple App Store or Google Play Store, billing is managed by Apple or Google respectively and subject to their terms. Cancellations must be processed through your device's subscription management settings.

You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree not to:

• Use the Service if you are under 18 years of age
• Attempt to reverse engineer, decompile, or extract the source code of the Service
• Use automated scripts or bots to interact with the Service
• Impersonate any person or entity or misrepresent your affiliation
• Use the Service to harass, harm, or threaten any person
• Attempt to gain unauthorized access to any part of the Service or its systems
• Use the Service in any manner that could disable, damage, or impair the Service
• Violate any applicable local, state, national, or international law

The Service and all content, features, and functionality — including but not limited to text, graphics, logos, AI-generated responses, software, and design — are owned by Hold and protected by applicable intellectual property laws.

You are granted a limited, non-exclusive, non-transferable, revocable license to access and use the Service for your personal, non-commercial use.

Content you submit to the Service — including your goals, journal entries, and check-in notes — remains yours. By submitting content, you grant Hold a limited license to use that content solely to provide and improve the Service.

The Service uses artificial intelligence to generate accountability messages, coaching responses, and behavioral insights. You acknowledge that:

• AI-generated content is automated and not created by a human coach or therapist
• AI responses may occasionally be inaccurate, incomplete, or inappropriate for your specific circumstances
• Hold is not liable for decisions you make based on AI-generated content
• The AI system is designed to apply motivational pressure and accountability — if this conflicts with advice from a licensed professional, defer to the licensed professional

Hold is designed for motivational and accountability purposes only. The Service involves AI-generated messages that may be direct, challenging, or confrontational in tone by design and with your consent.

You acknowledge that:

• You are participating voluntarily and have chosen your preferred communication style
• You are solely responsible for your physical and mental health decisions
• If you experience distress, anxiety, or negative psychological effects from using the Service, you should discontinue use and seek appropriate professional support
• Hold is not responsible for physical injury, mental health outcomes, or any harm resulting from actions you take based on the Service

Crisis Resources:

• Emergency Services: 911
• Crisis Text Line: Text HOME to 741741
• National Suicide Prevention Lifeline: 988

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, HOLD AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, OR GOODWILL, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICE, EVEN IF HOLD HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

IN NO EVENT SHALL HOLD'S TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING FROM OR RELATED TO THE SERVICE EXCEED THE AMOUNT YOU PAID TO HOLD IN THE TWELVE MONTHS PRECEDING THE CLAIM.

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES. IN SUCH JURISDICTIONS, HOLD'S LIABILITY IS LIMITED TO THE FULLEST EXTENT PERMITTED BY LAW.

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. HOLD DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR COMPLETELY SECURE.

You agree to indemnify, defend, and hold harmless Hold and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses — including reasonable legal fees — arising out of or related to your use of the Service, your violation of these Terms, or your violation of any rights of a third party.

These Terms are governed by the laws of the State of Minnesota, without regard to its conflict of law provisions.

Any dispute arising from these Terms or the Service shall first be addressed through good-faith negotiation. If unresolved within 30 days, disputes shall be resolved through binding arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules, except that either party may seek injunctive relief in a court of competent jurisdiction for intellectual property violations.

Class Action Waiver:

You agree that any arbitration or legal proceeding shall be conducted on an individual basis and not as a class, consolidated, or representative action.

We reserve the right to modify these Terms at any time. We will notify you of material changes by posting updated Terms on this page with a new effective date and by sending an email notification where appropriate. Your continued use of the Service after the effective date of any changes constitutes your acceptance of the updated Terms.

We reserve the right to suspend or terminate your account and access to the Service at our sole discretion, without notice, for conduct that we believe violates these Terms or is harmful to other users, us, or third parties, or for any other reason.

Upon termination, your right to use the Service ceases immediately. Provisions of these Terms that by their nature should survive termination shall survive, including intellectual property provisions, disclaimers, indemnification, and limitations of liability.

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Hold regarding the Service and supersede all prior agreements and understandings.

For questions about these Terms contact us at:

Hold
jackson@arcstone.com
usehold.app